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Digital Large Format Printing for Advertising

By: Tom Snover

Digital Large Format Printing specializes in large printing. The size runs from Eleven x Seventeen inch posters to large posters from floor to ceiling. It is not only the size that is varied in the Digital Large Format Printing, but also the fabric on which the printing is made. Apart from the digital format, even and offset printing can be performed.

The number can range from one to 90 pieces in the case of digital large format printing and even thousands of pieces regarding the offset printing. Eventually since the size of paper becomes larger, the cost has a tendency to increase as well. But one advantage would be that the cost decreases as the quantity of prints purchased increases. This is known as wholesale printing and many profitable discount rates are allotted for it.

Digital Large Format Printing can be used for both indoor as well as outdoor uses. Some of the materials popularly used in digital large format printing are the Artist Canvas, Gloss text, Partial gloss and high gloss, vinyl fabric banners, adhesives, etc. The Artist canvas is the material used for oil paintings. The material's texture brings out the deepness within the colors, removes dull surface finishes and results in a digital large format printing that is close to an oil painting in resemblance. When the image to be imprinted is in high res, the result is equivalent to that of photographic quality. This is mostly preferred as the material isn't fragile and it does not tear or fade easily. You can use it for both indoor and outdoor purposes as it is water-resistant. Generally utilized as banners, posters, portraits, murals, etc.

Another popular digital large format printing may be the gloss text. This looks like the pages of a journal. The finish is actually smooth and glossy like that of the magazine printed material. If the issue to be imprinted is a photograph, the quality is even better along with complete luster. This can be used only for large numbers of indoor printing as posters, leaflets, pin-ups, etc.

Another kind of digital large format printing is the vinyl fabric banners. It's UV coated in order to prevent the sun from wearing off the print. This particular UV protection also offers an additional sheen to the finished printing. The final print is not smooth as in the case of the artist canvas or the gloss printing. Instead it is grainy. This gives the greatest impression when viewed from the distance and it is generally used for outdoor printing purposes alone. Like the other categories, it is water-resistant, sun resistant, and tear-resistant and may last for many years. It is used for billboards, banners, etc.

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TLC Signs & Banner Digital Large Format Printing 188 Walnut St. Toms River, NJ 08753 800-201-8485 www.largeformatprintings.com

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